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question		réponse
telesales commencer à apprendre		selling or marketing goods and services by phone
red tape commencer à apprendre		bureaucracy
telemarketing commencer à apprendre		telesales
cold-calling commencer à apprendre		phoning people who have not requested a call in order to try to sell them something
hard sell commencer à apprendre		attempt to sell sth by being very forceful
confusion marketing commencer à apprendre		selling products and services in a package, in a way that makes it very difficult to work out which company is cheapest
lucrative commencer à apprendre		producing a lot of money
brand loyalty commencer à apprendre		confidence is that particular make and tendency always to choose it
loss leader commencer à apprendre		o
niche market commencer à apprendre		t
shop around commencer à apprendre		t
entrepreneurship commencer à apprendre		t
hammer out a deal commencer à apprendre		talk seriously and in detail until a business agreement is made
on approval commencer à apprendre		t
be swallowed up commencer à apprendre		g
reach a compromise commencer à apprendre		come to an agreement in which both sides have to give in a little bit on what they would have
bidder commencer à apprendre		r
come/go under the hammer commencer à apprendre		it is sold at an auction (sale of good
loss leader commencer à apprendre		g
bids commencer à apprendre		t
merging commencer à apprendre		joining together to form one new company

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