class 7

depend on

rely on (zależeć od)

scent

a pleasant natural smell (zapach)

appearance

the way a person or thing looks to other people

shape

the particular physical form of something

cater for sb/sth

to provide what is wanted or needed by someone

reposition

to change the way people think of something, usually so that more people will like it, buy it, or support it

affordable

(used about houses, etc.) able to be bought or rented by people who do not earn a lot of money

adventurous

willing to try new things

focus group

a group of people who have been brought together to discuss a particular subject in order to solve a problem or suggest ideas

packaging

material used for wrapping or covering goods to protect them (opakowania)

resilient

able to return quickly to a previous good condition after problems (sprężysty)

cosmetics

substances that you put on your face or body that are intended to improve your appearance (kosmetyki)

toiletries

substances that we use in washing yourself and preventing the body from smelling unpleasant

exclusively

only

premium

an amount that is more than usual (premia)

premium

the highest quality

aroma - aromat

a strong, pleasant smell, usually from food or drink ()

spice

a substance made from a plant, used to give a special flavour to food (przyprawa)

cedar

a tall, wide evergreen tree (= one that never loses its leaves)

redwood

a coniferous tree of California that grows very tall, or the valuable wood of this tree

theme

the main subject of a talk, book, film, etc. (motyw)

high-profile

attracting a lot of attention and interest from the public and newspapers, television, etc. (wysoki profil)

slogan

a short easily remembered phrase, especially one used to advertise an idea or a product

product positioning

the way that customers think about a product in relation to similar products

feature

a typical quality or an important part of something

potential

possible when the necessary conditions exist

widely

including a lot of different places, people, subjects, etc.

widely

by many

urban

of or in a city or town

resilient

able to be happy, successful, etc. again after something difficult or bad has happened

individualistic

relating to someone who is different

glamorous

attractive in an exciting and special way

spicy

containing strong flavours from spices (Pikantny)

alluring

attractive or exciting (pociągający)

energetic

having or involving a lot of energy

elegant

graceful and attractive in appearance or behaviour (elegancki)

sensual

expressing or suggesting physical pleasure (zmysłowy)

sensual

expressing physical pleasure

masculine

having characteristics that are traditionally thought to be typical of or suitable for men (rodzaj męski)

frequency

the number of times something happens within a particular period

free shop duty

a store, for example, in an airport, that sells goods without charging the tax that would normally be added to their price

embassy

the building that these people work in (ambasada)

embassy

the group of people who represent their country in a foreign country (ambasada)

racing

competition in races (wyścigi)

prestigious(prestiżowy)

very much respected and admired, usually because of being important

retail

sold in shops, on the internet, etc. (sprzedaż)

retail

the activity of selling goods to the public, usually in shops

ambitious

having a strong wish to be successful, powerful, or rich

target audience

the particular group of people to which an advertisement, a product, a website or a television or radio programme is directed

sophisticated

having a good understanding of the way people behave and/or a good knowledge of culture and fashion

sophisticated

intelligent or made in a complicated way and therefore able to do complicated tasks

appealing (pociągający)

attractive or interesting

long lasting

continuing for a long period of time

lead

to control a group of people, a country, or a situation

recognition

identification of someone or something or person from previous encounters or knowledge

enable

to allow or make it possible for someone to behave in a way that damages them

intend

to have as a plan or purpose

campaign

a planned group of especially political, business, or military activities that are intended to achieve a particular aim

fragrance

a sweet or pleasant smell (zapach)

eau de cologne

a pleasant smelling liquid that you put on your body to make yourself smell fresh

gala

a special public occasion at which there is a lot of entertainment

sightsee

to visit interesting places, especially when on holiday

delegate

a person chosen or elected by a group to represent the group, esp. at a meeting (delegat)

budget

the amount of money you have available to spend

come down

to decide that you support a particular person or side in an argument, etc

boutique hotel

a small, stylish and fashionable hotel that is not part of a chain (= group of hotels belonging to one company)

suppose

to think that something is likely to be true

suggestion

an idea, plan, or action that is suggested or the act of suggesting it

come out

become known

product launch

the process of introducing a new product for sale for the first time and attracting people's attention to it (Wprowadzenie produktu)

obviously

in a way that is easy to understand or see

southern

in or from the south part of an area (południowy)

conference

an event, sometimes lasting a few days, at which there is a group of talks on a particular subject, or a meeting in which especially business matters are discussed formally

leisure

the time when you are not working or doing other duties (wolny czas)

accommodation

a place to live, work, stay, etc. in (nocleg)

Product training

focuses on the options and benefits of what you sell — what the productis, how it works, which problems it can solve, how much it costs, and everything else you may need to confidently speak about what you offer. (Szkolenia produktowe)