Advertising: Pros and cons of advertising

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question English réponse English
an occasion when you seem to suggest something without saying it directly:
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implication
From what she said, the implication was that they were splitting up.
Implication in the advertisement showing the smiling children round the packet of washing powder is the message that if we buy the product, we also achieve success and happiness.
not loud, bright, noticeable, or obvious in any way:
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subtle
It is a subtle approach since it seeks to exploit our secret dreams.----The play's message is perhaps too subtle to be understood by young children.
It is a subtle approach.
to use someone or something unfairly for your own advantage:
use unfairly
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exploit
It is a subtle approach since it seeks to exploit our secret dreams.
it seeks to exploit our secret dreams
impossible to avoid or not to accept:
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inescapable
it is inescapable since advertising is ubiquitous.
an advertisement that is broadcast on television or radio:
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commercial
Giant street hoardings and commercial on television bombard us from all sides.
to make someone believe something by repeatedly telling them that it is true and preventing any other information from reaching them:
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brainwash
They brainwash us into believing that we can realise our ambitions quickly and easily.
tending to help; having a good effect:
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beneficial
on the other hand, defenders of advertising say that it is beneficial.
providing a lot of useful information:
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informative
Advertising is informative.
a need for something to be sold or supplied:
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demand
They increase demand, stimulate industry and so keep prices down.
the business of trying to persuade people to buy products or services:
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advertising
Whether for or against advertising, most people would agree that some kind of watchdog body is necessary to maintain standards of honesty
a person or organization responsible for making certain that companies obey particular standards and do not act illegally:
organisation
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watchdog
A watchdog body is appointed by the government.
very obvious and intentional, when this is a bad thing:
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blatant
a blatant lie
a watchdog body discourages the more blatant types of misleading advertisements.
causing someone to believe something that is not true:
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misleading
a watchdog body discourages the more blatant types of misleading advertisements.

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