marketing - english

 0    41 fiche    paulinaemail
Télécharger mP3 Imprimer jouer consultez
 
question réponse
a web which publishes regular informations, etc related to a particular business
commencer à apprendre
a company blog
a form of direct marketing which uses electronic mail or communicating commercial messages
commencer à apprendre
email marketing
using webs like fb as marketing tools
commencer à apprendre
social media marketing
advertising product on large, outdoor posters
commencer à apprendre
billboard advertising
an internet adv model in which advertisers pay only when sbd clicks on their ad
commencer à apprendre
pay-per-click advertising
getting internet users to market a product on their own by telling their friends
commencer à apprendre
viral marketing
trying to sell to somebody on the phone who is not expecting contact from you
commencer à apprendre
cold calling
using special strategies to get high-ranking position in search engines
commencer à apprendre
search engine optimization (SEO)
recommendations by satisfied customers to potential customers
commencer à apprendre
word of mouth
obnoxious marketing, unepected/unwanted one
commencer à apprendre
intrusive marketing
the blending of different distribution and promotional channels
commencer à apprendre
multi channel marketing
a technique based on client relationships and customer loyalty
commencer à apprendre
CRM - customer relationship marketing
polecenia firmy od klienta do klienta
commencer à apprendre
word of mouth refferal
directing marketing acticvities towards
commencer à apprendre
targeting customers
keep customers to come back
commencer à apprendre
build customer loyalty
the segment of the market that a company is focusing on
commencer à apprendre
niche
potential clients?
commencer à apprendre
prospects
widoczność
commencer à apprendre
visibility
generowanie zainteresowania, nowych klientów
commencer à apprendre
generating leads
zwiększyć widoczność firmy
commencer à apprendre
to gain more exposure
wskaźnik rentowności stosowany w celu zmierzenia efektywności działania przedsiębiorstwa
commencer à apprendre
ROI - return of investment
program lojalnościowy
commencer à apprendre
loyalty schemes
oferta ograniczona czasowo
commencer à apprendre
limited time offers
zniżka sezonowa
commencer à apprendre
seasonal discounts
konkurs
commencer à apprendre
contests
przypominanie o sobie, update
commencer à apprendre
regular free information
newsletter, blog. Nie spam.
commencer à apprendre
premission assets
czynnik kluczowy
commencer à apprendre
key factors
docieranie do klientów
commencer à apprendre
reaching customers
faza wdrażania, the first stage in the product life cycle
commencer à apprendre
introductory phase
strategia cenowa
commencer à apprendre
pricing model
4 P's
commencer à apprendre
product, price, placement, promotion
7 p's
commencer à apprendre
people/participants, processes, physical evidence (the appearance of your business)
when a customer pays the same fee each month
commencer à apprendre
a monthly flat fee
to sell a group of products as a package
commencer à apprendre
to bundle the services
product launch
commencer à apprendre
roll-out
a marketing strategy used by businesses to attract customers to a new product or service by offering a lower price during its initial offering.
commencer à apprendre
penetration pricing strategy
enchanced features or services that you have to pay more for
commencer à apprendre
optional extras
termin używany w marketingu na określenie zestawu kolejnych reakcji klienta wobec produktu
commencer à apprendre
model AIDA - attenction, interest, desire, action
strategy by which a firm charges the highest initial price that customers will pay and then lowers it over time.
commencer à apprendre
price skimming
the pricing of products that have both a “core product” and a number of “accessory products.”
commencer à apprendre
captive product pricing

Vous devez vous connecter pour poster un commentaire.