Market

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question		réponse
process by which the supply of products is traded is equated to the demand without leftovers ______ is a technique that helps avoid waste and leftovers. commencer à apprendre		market clearing Market clearing is a technique that helps avoid waste and leftovers.
process of dividing a market of potential customers into segments based on different characteristics Market segmentation may vary depending on the product, even under the same brand. commencer à apprendre		market segmentation Market segmentation may vary depending on the product, even under the same brand.
marketing strategy in which advertising efforts are focused on a small group of highly targeted consumers Do you think we should focus on ______ rather than go broad? commencer à apprendre		micromarket Do you think we should focus on micro market rather than go broad?
small but profitable segment of a market suitable for focused attention by a marketer There's a ______ for facilitating tours to Antarctica. commencer à apprendre		market niche There's a market niche for facilitating tours to Antarctica.
marketing environment of a company, directly affecting it, e. g employees, competitors and clients ______ affect all of the stakeholders, including the suppliers. commencer à apprendre		micro environment Microenvironment affect all of the stakeholders, including the suppliers.
developing an already existing market You can try _____ and increase sales by putting what you already have into a new market. commencer à apprendre		market development You can try market development and increase sales by putting what you already have into a new market.
increasing the market share of a particular product or service We should ditch ______ and explore new options for development. commencer à apprendre		market penetration We should ditch market penetration and explore new options for development.

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La leçon fait partie du cours
"Termes et expressions utiles en marketing"
(Un total de 364 fiche)

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Le cours comprend également les ensembles de flashcards suivants:

Basic concepts Digital marketing Media and advertising Sales Brands Marketing tools and techniques Customer Competition Price and demand Discounts and promotions Product Distribution and logistics Finance and ratios Trend

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